I built my own business helping tech companies for over 3 decades. I got to watch as women expanded our reach and range. I thought we were done with the Old Boy’s Club BS. Not even close.

When I started in tech, the old boys’ club was the way they’d always done it. We were the interlopers. It was status quo at it’s finest, or is that worst? Today? It’s a choice.

Penny Chenery brought the Old Boys clubs to bear in 1973 with Secretariat. Cherie DeVeux was the 1st woman trainer to win he Derby last week. The news? “The victory was also historic for trainer Cherie DeVaux.” ALSO…

Our first instinct is to blame ourselves for not anticipating a decision we’ve been deliberately excluded from. That’s not a confidence problem. That’s a program running as designed.

After 35 years in boardrooms, war rooms and parking lots where people’s lives were detonated for a stock bump, I’ve learned one thing that changed everything. You can’t win the game if the rules are stacked against you.

We are taught from an early age that being right is critical. We learn to defend our rightness, which is why we trust the corporate legends whose day is long past. That’s a big challenge.

Great products are llke our children. We nurture them, are proud of them, When they start to fade we do anything t keep them shiny. The products we love are often the ones weighing us down.

External forces can change everything.  When that happens, you have two choices. Shut down or evolve. The worst thing you can do is  be a deer in the headlights and wait for normal to return.

Even in Business, Love is Blind..... As a consumer, my love for Jags overwhelmed my logic. That love was a learned pattern never questioned. Until it was painful. Don’t wait that long…

Gooroodom is a $53 billion industry. 80% repeat buyers. Because the model requires you to never feel finished. The reality.? Your mind is not a problem to be managed. It’s a force to be directed.

I moved my trash can last month. That’s it. Moved it from the left side of my desk to the right.

It drove me nuts for a week.

You woke up feeling pretty good this morning. Maybe even great. Then you picked up your phone. 

I almost crashed and burned off the coast of northern California. I was depending on past experience in a new situation. Yep, the status quo got me, and I never saw it coming.

How often do you feel like you’re fighting for your life?

Maybe it’s fearful thoughts about losing your current job, lifestyle, freedom. You have to be perfect in all those meetings and presentations.

Have you ever made yourself small? I did. For over a decade. I made shrinking myself an art form. TODAY? I’M TOO MUCH AND DAMNED PROUD OF IT.

2025 felt like a series of earthquakes. Things I trusted, people I relied on, and foundations I thought were permanent just... shifted. Or they were destroyed entirely. THAT’S CHANGING RIGHT NOW.

Welcome to the gaslighting epidemic.

Reality itself has been hijacked. Your mind is breaking from it.

What if?

In a world drowning in push energy, pull is your competitive advantage?

We’re all buried in the content avalanch You open your inbox. Scroll. Groan.

"You have to be kidding me."

A new client yelled when I suggested they stop throwing massive content into the digital divide.

Six months later, their engagement increased 500%.