By Rebel Brown
That's certainly true in the tech business, now isn't it? It surely is for me and my 'gang'. We've experienced 3 major eras in the technology business. Just to show our age – many of us ( me included) were in this business long before the PC saw the light of day.
I wonder if we're growing cynical in our old age. We used to be so excited about every new innovation. These days, we just compare what's 'hot' to what we've seen before. Same song, different key. Although there IS still really cool stuff. Cool.
Think about it:
started with large proprietary centralized systems: These systems processed the data and delivered the results
to local terminals, then later remote displays. We evolved from tubes to transistors, then circuits then chips and until we powered the ultimate mainframe.
- We moved to 'open' distributed systems: First there were PCs and DOS/Windows (remember those hot dual 5 1/4' floppies?), then UNIX workstations, then UNIX and client/server, then the GRID and now, well…
- Now we are returning to large 'open' scalable systems: These systems live at the core (of your cloud or data center or at an aggregator), process data (from transactions to digital media to streaming files) and deliver the results to remote users (browsers, PCs, cell phones and PDAs – and soon to your refrigerator. No, wait, we can do that now, too.)
Let's face it. There are only so many combinations and designs that can be applied to a computing architecture. Only so many different ways that we can collect, store and manage data, develop applications, process them, and then deliver the results to the ultimate user.
I'm not saying that innovation isn't important. It is.
I am saying that innovation can come in the way you view and apply your current IP, rather from engineering something new.
Case in Point: Just take a look at High Performance Computing.
- The Past: Traditional HPC companies built amazing (and very expensive/proprietary) systems and software to process large scale, complex, high diverse data. They also built sophisticated graphical interfaces for visualizing results (CAVEs)
- The Present:Newer HPC vendors have applied supercomputing expertise and Intellectual Property to commodity systems – making them affordable for a broader audience. Today HPC applications permeate commercial industries including product design, entertainment, healthcare, energy and more.
- The Future: Guess what? Many of those same HPC technologies are leading the way for tomorrow's world of interactive computing. From immersive gaming, sports and entertainment to virtual worlds to Web 3.0 – high performance computing fundamentals are powering next generation experiences. And changing the way we view and interact with our world.
Some former HPC leaders are falling by the wayside. Yet those who can take a different perspective are applying that same IP and expertise to power new and exciting markets.
So, what's the takeaway here?
When you're in a Phoenix cycle, searching for your fuel, your
assets that will power your next rise to success … don't assume your
value is necessarily in that new whizbang IP you're developing.
you don't have to look as far as you think.