<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Sat, 19 May 2012 08:51:50 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>Rebelations Blog</title><link>http://www.rebelbrown.com/rebelations/</link><description>Market Strategies for High Velocity Growth</description><lastBuildDate>Tue, 15 May 2012 02:49:34 +0000</lastBuildDate><copyright>Rebel Brown 2010</copyright><language>en-US</language><generator>Squarespace Site Server v5.11.81 (http://www.squarespace.com/)</generator><item><title>Whose Got the Power?</title><category>Find Your Power</category><category>buying cycle</category><category>marketing. technology marketing</category><category>sales cycle</category><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 14 May 2012 19:00:33 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/5/14/whose-got-the-power.html</link><guid isPermaLink="false">505267:6425130:16242327</guid><description><![CDATA[79% of the buying cycle is now completed without a vendor directly involved.If you're still thinking like a funnel or a pipeline - I'd strongly suggest you step beyond your gravity thinking and shift into the 21st century reality.]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-16242327.xml</wfw:commentRss></item><item><title>Conversation is the New Campaign</title><category>B2B marketing</category><category>Content Marketing</category><category>marketing campaigns</category><category>marketing conversations</category><category>technology marketing</category><dc:creator>Rebel Brown</dc:creator><pubDate>Sat, 05 May 2012 16:52:37 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/5/5/conversation-is-the-new-campaign.html</link><guid isPermaLink="false">505267:6425130:16137979</guid><description><![CDATA[Our buyers no longer need us to get the information they need to make purchasing decisions. Today's buyers can research, compare and select products without our ever even knowing they were looking.  In fact - buyers spend over 79% of their purchasing cycle without ever engaging us... only if we make the cut during their research do they invite us into their process.  That's a huge shift that puts buyers in control - and it means that we need to shift our thinking about how we engage with our audiences. That's why I believe that conversations are the new campaigns.]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-16137979.xml</wfw:commentRss></item><item><title>The Marketing Reality Gap</title><category>Find Your Power</category><category>Follow Your Customer</category><category>Think Again</category><category>Zero Gravity</category><category>business growth strategy</category><category>business leadership</category><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 23 Apr 2012 11:04:00 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/4/23/the-marketing-reality-gap.html</link><guid isPermaLink="false">505267:6425130:8549806</guid><description><![CDATA[Having a great handle on your buyers' reality is one of the most important aspects of great marketing. When we remain objective, seeing our markets in the truth of the present, we focus on customers' perceptions today. The problem is, staying objective and in reality isn't a natural thing for many of us. Human nature gets in our way. For example...]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-8549806.xml</wfw:commentRss></item><item><title>Your Story has Two Faces</title><category>Power Messages</category><category>marketing</category><category>messages</category><category>positioning</category><category>technology marketing</category><dc:creator>Rebel Brown</dc:creator><pubDate>Sat, 14 Apr 2012 17:47:26 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/4/14/your-story-has-two-faces.html</link><guid isPermaLink="false">505267:6425130:15841606</guid><description><![CDATA[Every story has multiple faces....some enticing, some threatening. When we choose the threatening aspect of a story, we risk alienating our audience.  Who wants to hear about scary things they're doing? Would you???]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15841606.xml</wfw:commentRss></item><item><title>ReName, ReBrand or ReSign?</title><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 02 Apr 2012 10:04:01 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/4/2/rename-rebrand-or-resign.html</link><guid isPermaLink="false">505267:6425130:15671982</guid><description><![CDATA[How about you? Do you own your brand?  How are you feeling right now? Are you passing the test? Have you googled yourself and your brand lately? Are you listening into brand and product mentions? Owning a brand comes with some big responsibilities. Are you ready?]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15671982.xml</wfw:commentRss></item><item><title>Leading with Humanity</title><category>Defy Gravity</category><category>Lose Your Losers</category><category>humans</category><category>success</category><category>technology</category><dc:creator>Rebel Brown</dc:creator><pubDate>Thu, 22 Mar 2012 11:50:18 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/3/22/leading-with-humanity.html</link><guid isPermaLink="false">505267:6425130:15473268</guid><description><![CDATA[Technology doesn't drive success.

It never has and it never will.  Our success comes from the human side of our business. Even when we're surrounded by the best technology in the world - the human element drives all the decisions.]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15473268.xml</wfw:commentRss></item><item><title>Long Live Content Marketing</title><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 05 Mar 2012 13:00:13 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/3/5/long-live-content-marketing.html</link><guid isPermaLink="false">505267:6425130:15282339</guid><description><![CDATA[Everywhere I turn I see some new article proclaiming the death of content marketing. What a crock...  Content marketing is not the problem!]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15282339.xml</wfw:commentRss></item><item><title>Simply KICKBUTT Marketing</title><category>Apple</category><category>Rebel Raves</category><category>marketing</category><category>tech marketing</category><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 27 Feb 2012 11:00:00 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/2/27/simply-kickbutt-marketing.html</link><guid isPermaLink="false">505267:6425130:15138769</guid><description><![CDATA[Compelling, audience-focused, simple and....brilliant. 

How do your campaigns compare?  Think about it.....]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15138769.xml</wfw:commentRss></item><item><title>Dear Pinterest</title><category>Zero Gravity Business</category><category>pinterest</category><category>strategy</category><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 20 Feb 2012 08:00:07 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/2/20/dear-pinterest.html</link><guid isPermaLink="false">505267:6425130:15063577</guid><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-15063577.xml</wfw:commentRss></item><item><title>Desperately Seeking Simple</title><category>Defy Gravity</category><category>high technology</category><category>marketing</category><category>technology marketing</category><dc:creator>Rebel Brown</dc:creator><pubDate>Mon, 06 Feb 2012 08:01:47 +0000</pubDate><link>http://www.rebelbrown.com/rebelations/2012/2/6/desperately-seeking-simple.html</link><guid isPermaLink="false">505267:6425130:14878651</guid><description><![CDATA[Complex marketing may turn on the technologists - but it only confuses the buyers with the cash.]]></description><wfw:commentRss>http://www.rebelbrown.com/rebelations/rss-comments-entry-14878651.xml</wfw:commentRss></item></channel></rss>
