Defy Gravity - Gotta Have It!
"Defy Gravity is an insightful book. It uses the metaphor of flight to create images that are memorable and actionable. Rebel’s approach will help you recognize what’s holding you back – empowering you to reach for and attain your business objectives."
Ed Glassmeyer
Managing Partner, Oak Investment Partners
"Rebel does it again!! A very informative, hold no punches book that gets to the roots of business dilemmas and suggests solutions. A must for growth companies."
Tsvi Gal
General Partner of Exigen Capital
“It’s a brave new world in business, and the old rules don’t work anymore. Defy Gravity is exactly what businesses large and small need to profitably prosper – fast. This book is a must read for any business leader seeking sustainable growth. Run, don’t walk and get your copy today!”
Stephanie Frank
Best Selling Author, The Accidental Millionaire
"As a pilot and CEO, Defy Gravity’s Principles of Business Flight resonated with me. This book offers powerful insight into business cultures, market dynamics and revolutionary ways to think about, and achieve, profitable growth. Defy Gravity is all you need to reach escape velocity and leave your competition in the rearview mirror forever!"
Casey Powell
Entrepreneur, former CEO Sequent Computers, GM of Intel
"Want to sustainably and profitably grow your business? Defy Gravity is for you. Rebel gives you the tools your need in her action-oriented book, chock-full of proven strategies, real-world examples and common sense approaches. Read this book and make your business fly."
Ed Niehaus, CEO
Collaborative Drug Discovery, Inc.
"Defy Gravity is one of the most valuable business books for 2010 and beyond."
Joe Levy
Chairman & CEO The Quadragon Group
"Defy Gravity’s Principles of Flight are a must read and follow for any business person. Whether you’re an entrepreneur or a chief executive officer – read this book and ditch your gravity. Those who do will lead tomorrow – those who don’t, well, they run out of runway.“
Bob Pette
VP, Professional Services Group, nVidia
"Most market strategy books focus on concept and leave the reader to figure out the “how to.” Defy Gravity delivers powerful yet practical strategic thinking, along with tactical recommendations, proven in real-world business. It’s the answer we’ve all been looking for.”
Rob Butler
President, Payflex Systems
"Defy Gravity is a one-of-a-kind business book. To grow your business, read this book.”
Rick Thau
Founder, Thaughtful Transitions
Technology CEO and Entrepreneur
"Rebel Brown's provocative and easily understood market strategies will inspire 21st century business leaders to lead and grow their firms in bold new ways. It's a must read for executives intent on making sure their companies are first movers in the increasingly competitive global economy."
Gary J Beach
Publisher Emeritus, CIO Magazine
"Move over status quo, there's a big new dynamic world out there. Defy Gravity will unleash your company's potential for success."
Michael Welts
Senior Analyst, Enterprise Storage Group
Former SVP Marketing, Cabletron Systems
"Rebel is the real deal and Defy Gravity is the best market strategy book I’ve seen in years. From critical business concepts, to applications in the real world to questions and exercises for all of us – Defy Gravity gives us all the tools we need to power profitability."
Doug Michels
Co-Founder and CEO, The Santa Cruz Operation, Inc. (SCO) and Tarantella, Inc
"In a world where good enough isn’t good enough anymore, Rebel Brown has pulled together the right strategies, tips and thought provoking advice to help your company soar. If you and your team are rea dy to defy gravity – this book will get you started.”
Joan Koerber-Walker
Corporate Executive, Entrepreneur, and Investor
"Defy Gravity takes business strategy to a whole new level. Rebel offers innovative yet proven approaches to power breakout business growth."
Mike Fields
Former Chairman, Kana Software, OpenVision
"Defy Gravity is filled with fresh strategies to escape the pull of the status quo, capture emerging opportunities and achieve high velocity growth.”
Jill Konrath
Best Selling author, SNAP Selling and Selling to Big Companies
"I've watched Rebel work her strategic magic with client after client. She knows how to get companies to think and market differently to create break-out growth. In Defy Gravity Rebel shares her secrets about how to look beyond what we "know" so that we can learn to think differently to create success. This book is a must read for anyone who wants to leverage their true value to power their business into the future - prepared for whatever that will bring."
Ardath Albee
Author, eMarketing Strategies for the Complex Sale
"Everyone needs to listen to Rebel. At a time when businesses have a tendency to follow the latest shiny red ball, Rebel keeps us all focused on proven business fundamentals that help businesses take flight."
Mark W. Schaefer
Executive Director, Schaefer Marketing Solutions
"Too often, our businesses are on “Autopilot.” Rebel, brings thoughtfulness back into business, strategy development, and execution. Defy Gravity is mandatory reading for anyone wanting to build high performing, dare I say, high flying businesses!”
David A Brock
CEO, Partners in EXCELLENCE
"Rebel Brown’s Defy Gravity provides dynamic and time-tested wisdom that will clearly delineate successful strategies for business growth. If you want to propel your company to new heights, then I highly recommend that you read and learn from Defy Gravity."
Gil Namur
President, Synaptic Systems Inc.
"Defy Gravity is one of those books whose time has come. Change is not hard. Change is the only reality there is and the sooner organizations embrace it as the source of all opportunity the better. Is there a source of opportunity other than change or urgent need for it? I don't know of one.”
Ralph Talmont
"After I finished reading a draft of this book, my first thought was that I wished I had written it. Simply put, it’s brilliant. And now, more than ever, it is a book that is needed. The smallest businesses and the largest enterprises alike will benefit greatly from reading, studying, and applying Defy Gravity."
Simon T. Bailey, Author of Release Your Brilliance
"
Defy Gravity is a powerhouse of a book! Rebel Brown shows you how to apply the inherent momentum of your business network to identify both the gravity that can hold you back and the opportunities that will propel your business growth. An absolute must read for businesses large and small."
Ivan Misner
NY Times Bestselling author and Founder of BNI and Referral institute
"Rebel Brown is simply brilliant! Not only has she challenged the status quo throughout her career... with Defy Gravity she now teaches us how to do the same. Thank you, Rebel!"
Bob Burg, coauthor of Wall St. Journal/BusinessWeek Bestseller, The Go-Giver and Go Givers Sell More, Author of Endless Referrals
"Defy Gravity will defy your expectations. Rebel Brown delivers a page-turning, awe-inspiring, barrier-shattering rocket-ship of a business book. If you want to soar, begin by learning from Defy Gravity."
Scott McKain
Best Selling Author; Collapse of Distinction, All Business is Show Business, and more. Hall of Fame Speaker
"If you run a company - or want to run one - Defy Gravity offers fascinating insights into defining your market, quantifying your value, and creating high velocity sales growth."
Randy Gage
Author, Prosperity Mind
"I can fly! And so can you, thanks to this great book from Rebel Brown. You'll lose the surly bonds of your business gravity and discover how your Value Mix will have you soaring to the heights of profit and competitive advantage."
Wally Bock
Business Writer - Coach - Consultant
“Defy Gravity is a must read to compete in today’s fast-moving market. Defy Gravity will challenge the way you think and the way you do business. Bravo Rebel Brown for giving us the tools and strategies we need to defy business gravity! This is indeed a flight plan for success.”
Dondi Scumaci
Professional Speaker, Best Selling Author of Career Moves
"I've spent my entire career challenging convention, and pursuing the dichotomies found in the business we are all in - the business of life! In Defy Gravity, Rebel Brown not only shares these philosophies, she shows us how to apply them!"
Frank McKinney
Philanthro'capital'ist and 5x Bestselling Author
"The momentum of mediocre carries too many of us to places we really don't want to go. To go where we want to go, we have to break with status quo. Status quo exerts power over us as strong as gravity, so to break free, we must develop a mindset to defy gravity. Fortunately, Rebel Brown brings defying gravity down-to-earth with words, structure, logic and especially stories, showing us how to do it. Defy Gravity is an ideal gift to lift entrepreneurs to grow.”
Trey Pennington
Social media expert, Author of Spitball Marketing
Reviewers Say
Early reviews are here!
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A Double Dose of Success - Randy Gage Jedi Knight Rebel Brown’s book is titled, “Defy Gravity.” Her book is all about creating high velocity growth for your business. She’ll teach you how to get out of conventional herd thinking and create bold new strategies to attract and keep new business. You’ll learn how to stop being a victim of your internal and external challenges and shed what’s been holding you back. |
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Small Biz Daily - Rieva Lesonsky I am a big fan of the concept of “Defying Gravity.” It’s a task we entrepreneurs have to tackle every moment of our business lives. And this compelling, well-written book will have you nodding your head in agreement from the get-go. Any business owner trying to navigate today’s turbulent market will find a welcome lift. |
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Marketing Dissector - Steven Parker Let me say right up front that I was blown away by Defy Gravity. It's fresh, timely and very relevant. Ostensibly not a book “about marketing,” it’s so packed with business advice that it manages to speak directly to marketers on many of the tough, strategic challenges that keep us up at night. The author employs both passion and logic to make the case for business change--but does so in a much more positive tone than most. This isn’t the same run-of-the-mill “do-or-die” change-mongering that’s all around us. There are no throw-the-bums-out undertones here, but rather a cool, mature assessment of reality that shows us how to recognize when a company and its target markets are parting directions. |
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Talking BooksTV - Michelle Vandepas Defy Gravity: Propel Your Business to High-Velocity Growth is not a book you read, it’s one that you devour. True to her name, Rebel talks about challenging businesses to think differently and continuously reconsider long ingrained beliefs to respond to the needs of today’s situations. Instead of being filled with fluff and rhetoric, Defy Gravity is a book that has actionable steps and processes that will help any business owner or budding entrepreneur to think in different and more innovative ways to structure your business. With this book in your arsenal, you can face your internal and external challenges head on and steer your business in the right direction. |
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Blog Business World - Wayne Hurlbert I highly recommend the essential and empowering book Defy Gravity: Propel Your Business to High-Velocity Growth by Rebel Brown, to any business leaders who seek to maximize their growth potential through the application of these game changing concepts to their companies. Every chapter contains critical, value multiplying information that is both practical and results oriented. The principles in this book are a valuable addition to the field of corporate strategy. |
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Turning A Vision Into Reality By Defying Gravity – Gil Namur, Life as a Human A little over a year ago, when we embarked on our vision to launch Life As A Human, I was introduced to someone I have come to call a friend. At that time, Rebel Brown was also in the process of breathing life into a dream. She wanted to publish a book. She wanted to take all of the lessons she has learned through her dynamic career and share them in a book she believed would make a difference. |
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Core Purpose - Joan Koerber-Walker So if you are like me and have always wanted to fly - you might want to give your business a lift, and check out Defy Gravity. In a world where good enough isn’t good enough anymore, Rebel Brown has pulled together the right strategies, tips and thought provoking advice to help your company soar. If you and your team are ready to defy gravity – this book will get you started. |
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Marketing Interactions - Ardath Albee Defy Gravity is not just a strategy book, it's a guide with examples, case studies, questions to ask and exercises to help you put her Principles of Business Flight into action. And yes, what she teaches will work—regardless of the state of the economy. In fact, you may just be surprised where the winds of change take you. |
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Make Teamwork Happen - Kristin Arnold Just finished reading Rebel Brown’s new book, Defy Gravity: Propel Your Business to High-Velocity Growth . As I read the book, I kept thinking, “these are GREAT questions for any business teams to be asking about their business!” …. So ask the tough questions, wrestle with your true value, make your head hurt (in a good way!), and the result will be a winning strategy for high velocity growth! |
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Partners in Excellence - David Brock Devouring Defy Gravity, studying it, using it as a guide to rethink what you do is probably the single most impactful thing that you can do for yourself, company, and community. |
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The Sales Heretic - Don Cooper Defy Gravity is not just one of the best business books I’ve read this year—it’s one of the best business books I’ve ever read. It serves as a much-needed slap in the face for both corporate executives and small business owners alike. You’re likely to squirm while reading it. Yet it’s also a valuable blueprint for business success. Or as Rebel calls it, a flight plan. |
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Defy Gravity Book Review - Tom Pick If your business is growing more rapidly and profitably than you ever dreamed, you can afford to ignore this book (at least for now). But if it’s more like the other 98% of businesses—struggling to keep up with the pace of market change and maintain profitable growth—Rebel Brown’s Defy Gravity may very well provide your flight plan for resumed or continued growth and success. |
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* Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Flight Stories
From Readers Just Like You
Flight Stories are coming in from readers and I'm so excited!! Now you can read what entrepreneurs, business managers and corporate executives just like you think of Defy Gravity!
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Excellent Read!
Rebel is a refreshing voice in a sea of regurgitated business rhetoric. Change is constant. As such, we need innovative frameworks that reshape our thinking about the status quo, change, our legacy assumptions and strategy. Rebel steps in to the intersection of flight and business strategy and shares a metaphor that challenges our suppositions of the past, present and future.
Mark Oakes, CEO - Intellimar, Inc.
Do you remember back 6 or 7 years ago, when The Innovators Dilemma came out? It helped all of us strategists explain what we knew in our bones already to the larger corporation, at least from a product side. It's hard for the incumbents in a company to accept that there comes a moment, when a dislocation occurs, when new thinking and new approaches, simply supersede the current course and speed, and you have to change!
Well, this book takes the Innovators Dilemma to the next dimension, it gives us tools to look at dislocations, new thinking, and new approaches in many aspects of running the business. Defy Gravity gives us business strategists not only the permission but the "hitchhikers guide" to turning assumptions upside down, to asking the hard questions, and to simply get out of the rut!
It's a fun read, not some boring business treatise, and the real world case studies and examples are a great addition. As far as I am concerned, a must read for anyone in a complicated, fast moving business segment, who not only could use some tools to more clearly options that they had no idea might exist, but also to help get your team thinking out of the box as well. Great book to hand out to your department!
David Bernstein CTO, Cloud Computing - Cisco Systems
This is a must read book if you are serious about taking your business forward. It is written by a knowledgeable and skilled professional, who walks the walk while providing straight talk.
Rebel has proven her skills and insights repeatedly, in a number of businesses. Here she provides some of those insights to the reader in an effective and understandable manner. I highly recommend this book.
Rick Thau, Serial Entrepreneur, CEO of Thaughtful Transitions
All of us are time poor and overloaded. So often inertia propels us forward, our businesses and strategies seem to be on AutoPilot.
Defy Gravity is a wake up call to become thought-full about what we do in our business lives. Rebel Brown offers pragmatic and thoughtful insight, challenging many of the bad habits we have fallen into, getting us to rethink what we do.
Her insights and recommendations are not theoretical or abstract. She provides concrete, simple ideas that each of us, regardless of our roles in business can implement. What she does is apply common sense and creativity--blended to force the reader to rethink everything they do.
David A Brock, CEO, Partners in Excellence
"Rebel Brown has achieved a soaring success with Defy Gravity. Whether you are a small business owner or a corporate titan there is gold in the case studies shared, the wisdom applied, and the high flying metaphors of business compared to a flight plan. Read the book, then shortcut your own growth, hire Rebel. She is clearly the fast path to take your business from grounded or crashing to a smooth ride and profit filled future."
Melissa Galt
Chief Prosperity Officer, Prosper By Design
As important as Rebel's book will be to many businesses, to me what is equally as important is that Rebel gives us all an example of what can be done when one has vision, belief, drive and moves with purpose and determination.
To businesses out there that are looking to grow in these challenging times, I say this:
It is astounding to me how so many well-funded companies flounder because they fail to practice sound thinking. Fundamental but critical, Rebel Brown’s Defy Gravity provides dynamic and time-tested wisdom that will clearly delineate successful strategies for business growth. If you want to propel your company to new heights, then I highly recommend that you read and learn from Defy Gravity.
Gil Namur, President & CEO, Life As A Human Inc.
Any leader, manager, or business professional seeking to excel will devour Defy Gravity, and immediatey apply Rebel's lessons to their own businesses and careers. This book is destined to become a business classic!Are YOU ready for lift off? Because this book will certainly get your engines revved up! The author opens with astute examples that prove "if you do what you've always done you'll always get what you've always had" is NOT true. In fact, if you do what you've always done you'll lose momentum and encounter drag that will pull you down to earth and into a rut. This brilliant (and funny) collection of wisdom proceeds right on to instructions and examples for how to "defy gravity" and move your business (and you can so easily apply it to ALL aspects of your life) onward and UPward!
Dixie Gillaspie, Coach and Mentor, DixieDynamite
It's easy to get stuck. It's easy to do things the way you always have. And in today's world, that's just not good enough--not that it ever was.
Rebel Brown's Defy Gravity helps you move beyond conventional wisdom and take your business to new heights. This book is filled with tons of information, as well as great examples, stories, exercises, questions, and practical tips.
If you're ready for high velocity growth, this book is a "don't miss."
Ava Diamond, Women's Success Strategist, Speaker, and Passionista
I decided to read Rebel’s Book for a couple of reasons. First, I stumbled onto her profile on twitter somehow, then to Facebook and then on LinkedIn. Don’t remember how, but it was a great day when I did. Rebel has a natural way to make you feel welcome and I can say it’s not in a phony way…I’m 3500 miles away, never met her personally and she’s opened her door for friendship and business collaboration that is truly great! Thanks Rebel.
Back to the book, I committed to reading it as I followed Rebel’s master way of engaging professionals using social media to help make her book a success and defy gravity in doing so. She was determined not to do it the old way. It was great to be part of the process and watch her go at it, full steam! Good for Rebel!
Secondly, I am coming out of past where I could relate first hand to the effects gravity had on business. As much as I tried to champion change, there was always a management reason to hold back. One of the terms I used, was an idea taken from the Staples commercial with the big red button, “Sometimes you just need to hit the refresh button and start a new course.” Rebel’s book is a must read for anyone in business and especially sales. You need to understand the complexity within the business you’re trying sell to. You need to recognize the areas of BIG gravity in that organization and determine can I win this deal? Secondly, you need to understand the value of this deal and how it will affect your business. Sales people are always willing to take on any business, It’s not just so. You need make sure you can deliver everything.
I could go on, but you need to read the book. Thanks Rebel for inviting me into your life.
Brooke Martin, Senior Sales Consultant, Process Fusion Inc.
It seems fitting that I read Defy Gravity (Propel Your Business to High-Velocity Growth) in its entirety, while soaring above the clouds on three connecting flights and two layovers, traveling from Reno to Texas. With that much down time between departure and return flights, I was able to really focus on the messages without interruption and with time for reflection.
I have had a business plan in place that has served me well as a general compass and that I have continued to refine as I go, so I relate very much to Rebel’s point that, “Our past doesn’t always relate to our present” and we must always be evolving.
With the information and tools in “Defy Gravity” I feel better prepared to focus on my distinct value in a way that remains open to ever-changing possibilities.
“It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.” ~Charles Darwin
Tele Raack, LMT
As a business coach, and as someone with a great deal of strategy experience; I definitely recommend Defy Gravity to my clients and executives.
Gravity is a significant drag on new and old businesses alike. Rebel has taken an excellent analogy, of flight vs. Gravity, and clearly lays out some practical advice to move any business forward.
Thanks Rebel, for sharing this message.
Coach Roger Boneno
Share Your Own Flight Stories
We want to know what you think of Defy Gravity, how you can apply it to your business, what results you've found by following the Principles of Flight.
Use the form below to share your thoughts. or write directly to me at rebel@rebelbrown.com. If you only want to use your first name, that's great. And we won't share your email address - that's only there to contact you if we have questions about your story!
Take a minute and share your story of defying gravity! It may help someone else do just the same!


















